Trefferliste "Fashion Marketing" - alle Bücher

Ihre Suche nach "Fashion Marketing" (Bücher) ergab 13 Treffer.

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Fashion Marketing

This book offers a comprehensive overview of key topics, debates and issues in the field of fashion marketing.The purpose of fashion marketing is to understand the needs of consumers and to orientate both…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 250,35

Jo Wiltshire, Catrin Cousins
Fashion Marketing

With this undergraduate textbook, understand the general principles and practices of marketing within the world of fashion.

Erscheint bald
Buch

Clare Harris, Karen Edwards, Donna Watts
The Fundamentals of Digital Fashion Marketing

How can judicious use of online marketing, social media, video, mobile and in-store technologies help fashion brands reach and engage with their audience?The Fundamentals of Digital Fashion Marketinguses …

Erscheint bald
Buch

Sustainable Digital Marketing for Fashion and Luxury Brands

This book critically examines the evolving fashion and luxury brand sector in the post-COVID-19 era, emphasizing the crucial need for sustainable digital marketing strategies and innovation. The book expl…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 227,58

The Incomplete Vol. 2

Creative collaborations have become one of the most influential forces shaping modern design and marketing, from fashion runways to retail shelves. No longer confined to individual industries, partnership…

sofort lieferbar
Buch
Aktueller Preis: EUR 50,00

Mary Portas
I Shop, Therefore I Am

A GUARDIAN'BEST BOOK TO LOOK FORWARD TO IN 2025'It's the 1990s: Britpop is dominating the charts, Kate Moss and Naomi Campbell stare out from the cover of every glossy magazine and British fashion is ripe…

lieferbar ab 2.10.2025.
Buch
Aktueller Preis: EUR 19,93

Pierre-Yves Donzé, Harry Guhl
Luxury Brand Management and Heritage Revival

A comprehensive study of the revitalization and relaunch of luxury brands, using the Swiss watch industry as a case study and covering brands such as Patek Philippe, Hublot and Breguet.

lieferbar ab 8.1.2026.
Buch
Aktueller Preis: EUR 44,84

Pierre-Yves Donzé, Harry Guhl
Luxury Brand Management and Heritage Revival

A comprehensive study of the revitalization and relaunch of luxury brands, using the Swiss watch industry as a case study and covering brands such as Patek Philippe, Hublot and Breguet.

lieferbar ab 8.1.2026.
Buch
Aktueller Preis: EUR 128,19

Amanda Cosco
Electric Runway

Expert cultural, social, and global perspective on the future of the $3 trillion fashion industryWritten by Amanda Cosco, a fashion insider with experience reporting from the front lines of every stage of…

lieferbar ab 3.9.2025.
Buch
Aktueller Preis: EUR 26,43

Gen Z's Fashion Revolution

This book explores the significant changes that the fashion industry is undergoing as a result of the powerful influence of Gen Z - a demographic that demands authenticity, diversity, and sustainability f…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 193,45

Fashion for the Common Good

This book presents state-of-the-art research from around the world on how the fashion industry can help in the transition towards a sustainable model of development and a circular economy. It presents the…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 227,58

Digital Transformation for Fashion and Luxury Brands

This book re-evaluates the diffusion and positioning of fashion and luxury brands following the impact and disruption of digital transformations, particularly on existing omni-channel models and touchpoin…

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 193,45

The Palgrave Handbook of Sustainability in Fashion

The impact of the fashion industry on the environment is undoubtedly size-able. In response, the last decade has seen various changes in the fashion industry landscape, from new digital technologies that …

lieferbar innerhalb 2-3 Wochen
Buch
Aktueller Preis: EUR 261,73
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